Heavy Duty Trucking

DEC 2014

The Fleet Business Authority

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70 HDT • DECEMBER 2014 www.truckinginfo.com Big data ligence from analytics is that in some ways, business intelligence looks back- ward, while analytics looks forward. Fleets set performance standards for drivers, divisions and other units, then measure their performance against those standards. Predictive analytics take historical data and tries to predict what will happen in the near term. Omnitracs Analytics (formerly known as Fleet Risk Advisors) devel- ops models that help fleets identify potential safety risks among their driver pool by finding correlations between thousands of data points and behavior. Maverick has been using the models for five years. The fleet uses dashboards and scorecards to make sense of the data and use different models to look at percentage change from one month to the next. "We're trying to get predictive — who's the most at risk for the next two weeks," Newell says. "We don't look at them as bad drivers, we just look at them as drivers we have to reach out to." Maverick also uses the models to predict which drivers are most likely to leave. For instance, they found that drivers who had been off for six days or more were more at risk of having an accident or a workers' comp claim within the first two or three days of returning to work than the driver pool as a group. Now, they have a conversa- tion with drivers who have been off six days or more before dispatching them on their next load. Maverick puts as much data as they can into their models. "We give it everything we've got." He doesn't think it's too much data. On the other hand, for companies just beginning to work with predictive analytics, he advises that they "bite off what you can chew and not try to eat the whole elephant at once." First Advantage, which offers em- ployment screening and background services, recently announced a prod- uct called FleetIQ that analyzes data They sent them back to the dealer for adjustments and ended up getting 20% better fuel mileage than before. Beyond analytics to prognostics What separates business intel- their operation. For instance, one Wex customer used analytics to find a set of vehicles that wasn't reaching the company's mpg standards. Once they drilled down deeper, they found that the vehicles were not spec'd for the operation area (the Rocky Mountains). VDO and RoadLog – Trademarks of the Continental Corporation www.vdoroadlog.com Call: (855)-ROADLOG Visit: www.vdoroadlog.com E-mail: roadlog-sales@vdo.com Still using paper logs? Life just got a whole lot easier... No fees affordability VDO RoadLog ™ ELD & Fleet Software: • Fast, accurate, easy recording and reporting for HOS, IFTA, IRP and DVIR. • No monthly fees required. • Built-in printer for rapid roadside checks. • Free software upgrades for FMCSA compliance. • Plug and play installation. • Easy automation of compliance record keeping. • Optional data transfer through your cell phone. • Lowest cost solution for full regulatory compliance. Online convenience VDO RoadLog ™ ELD & Fleet Online ™ : Internet-based feet software adds a range of management features available online, anytime. • Driver availability countdown. • Controlled data access for Drivers, Managers, and Administrators. • Automatically identifes compliance problems. • Exceptions dashboard – for easy monitoring of compliance issues. Circle 225 on Reader Action Card

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