Heavy Duty Trucking

DEC 2014

The Fleet Business Authority

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obtained from telematics devices and other sources. It uses this data to give fleet managers detailed information on fuel economy, driver performance and other metrics. The company published a white paper in October 2014 that noted that some fleets use more than 3,000 data points on each driver in their predictive modeling. The paper also pointed out how government transportation officials use big data to manage congestion, target enforce- ment activities and prioritize capital investments. Fleets can also put their big data to use in determining which vehicles or components will need service based on performance metrics rather than a static schedule. Does size matter? Analyzing big data is not just some- thing for large fleets. Smaller fleets can gain benefits as well. "One of the good things that hap- pened in the last five years is that lead- ing providers have developed a cloud platform that allows them to provide all the tools that are necessary — rout- ing, navigation, tracking, and all of the data — via the cloud," says Telogis' Frey. More successful fleets, he says, aren't necessary larger, but they ask better questions of the data. "I think you can almost make an argument that smaller fleets get a better impact," Sassen says. "That's the nice thing about our software as a service offering." When small fleet managers say they don't have time to go through a bunch of data, "they picture a data dump into a spread- sheet," he says. But because most providers today deliver the data in a scorecard or a dashboard, "that's the eye-opener to small fleets. That's the promise of analytics and SaaS. Valentine adds that large fleets may be able to get more out of their data simply because smaller fleets won't have as many data points. "But all fleets can benefit from telematics and data. It's important for them to be able to pinpoint what's going wrong WINTER 2014 0˚F CRITICAL LOAD From 0˚ F to 96˚ F in .16gph 66% reduction in PM emissions 29% reduction in CO Fuel savings of .84 gph on every start* Full equipment readiness in the coldest climates D5 Espar Heaters: They Just Make Sense www.espar.com (800) 387- 4800 * PRE-HEAT IDLE FREE TROUBLE FREE 0˚F 100˚F Field Test Data - Fairbanks, Alaska, February 2013. Hydronic D5 Heater Running Time/Pre-Heat minutes 60 minutes. Tests conducted by AJ Engineering Corp. Engine: Troy, MI. 7.6 L / 466 cu. in. *Based on a $4 gallon. Circle 162 on Reader Action Card and where it's going wrong." Plus, this information is easier to act on in a small company. In the end, using big data comes down to establishing benchmarks, monitoring performance and seeing where you are and identifying the things that need to be changed. ■ www.truckinginfo.com DECEMBER 2014 • HDT 71 PHOTO: ©ISTOCKPHOTO.COM/BEDRIN-ALEXANDER

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